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teratrue

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Project Role:
Product Designer - UX/UI


Goal:
To design a mobile app that celebrates and showcases the richness of underground writers, providing users with a tangible, nostalgic experience inspired by the warmth and textures of the analog world. The goal was to create an engaging platform that feels both modern and timeless.


Outcome:
Teratrue provides a unique platform that bridges the digital and analog worlds, offering an inviting space for users to explore underground literature. The app's design captures the richness of tactile nostalgia while maintaining a sleek and user-friendly interface, inviting readers to discover and enjoy the variety of writers often overlooked.

Process:

  • Conducted user interviews to explore how readers discover and connect with underground literature.
  • Developed personas and journey maps to understand the needs of literary enthusiasts seeking unique voices and experiences.
  • Facilitated usability testing to refine the app's interface and ensure it delivered a seamless and immersive experience.
  • Designed a visual identity that evokes retro nostalgia, incorporating textures and warmth reminiscent of the analog era.
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Full project